The Costa Brava and the Girona Pyrenees are positioned as a sports tourism destination
Girona, 28th June, 2017
From July, the Girona sports offer came together and was promoted at an international level through the Costa Brava and the Girona Pyrenees Sports Tourism Marketing Club.
The Sports Tourism Club, the association’s 10th marketing club, was created with the announcement of the Costa Brava and Girona Pyrenees Year of Cycling and Sustainability in response to a specific demand of the current tourist market.
The aim of this club is to generate new business opportunities for Girona companies and to work on differentiating the Costa Brava from other competing destinations, through specific sports tourist products.
The Sports Tourism Club started with the adhesion of 32 organisations and companies to be able to manage the wide range of sports offer available in Girona province and it has a yearly operational action plan of its own.